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What Irritates and Puzzles an Online Shopper

  • Writer: Rahul Baidya
    Rahul Baidya
  • Feb 12, 2021
  • 2 min read

Updated: Feb 13, 2021

When you're in a brick-and-mortar shop, you don't need any apps to know when the shoppers are getting irritated and upset. Body language and voices/murmurs indicate that the credit/debit card payment machine is not performing well enough and that the payment process is getting tiresome for consumers. Online traders always want to know the reasons behind the frustration of online shoppers. A variety of reasons, including slow uploading of the website, crashing or unforeseeable Payment Solutions in India, and other anomalies may lead to irritating customer behavior.


There is a great deal of space between the online vendor and the buyer, and only technologies can offer feedback that can continue to build opportunities to enhance the online user experience. Better customer service will boost sales profits by up to 30%. Consequently, any online company will benefit from sales/revenue if it meets consumer-friendly steps.


The new insights



A new analysis reveals that the way the computer “mouse” moves during the online shopping process shows how the user feels about the e-commerce portal. Mouse gestures are images of feelings. If the consumer likes the smooth navigation of your e-commerce portal, the mouse follows a softly curved or straight path. When the user is irritated by the imperfections of the market portal, or when he/she makes sense of items in an inconsistent or tiring manner, mouse motions become imprecise or jagged. These kinds of gestures indicate that the user is getting confused or angry about the online shopping process and has a negative experience. The effect may be very colossal. A consumer will not be returning to the e-commerce site and would not refer to it favorably with others as well. You would lose a lot of your customers if your website is not built in a flawless and innovative manner and does not have an effective online payment gateway with new and exclusive functionality.

SSL technologies are now important. The best payment gateway solutions in India should be compatible with the new PCI: DSS 3.0 specification and it is safer if it has more/additional security features. For eg, the Sifipay payment gateway has secondary features such as Mobile Fingerprinting, IP Geolocation, real-time behavioral mapping, and others that make online transactions incredibly secure.


3 D Secure

The merchant benefited from the 3D safe feature provided today by Visa Verified and MasterCard Secure. The functionality provides another layer of authentication to your online purchases.


Number of payment modes

Your eCommerce site needs to have all sorts of payment methods available. It can include a MasterCard/Visa payment gateway, a debit card/cash card payment gateway, and other payment types. Sifipay provides you a payment gateway with various payment options.


The smartphone/mobile aspect

Mobile shopping will soon have about 40% of the overall online market. Only in the future would the share rise. In addition to the PC edition, the online company must also have a sensitive, intuitive and consumer-friendly smartphone app. Debit/credit card online mobile/smartphone line payment gateway should also be secure.


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